Creating a new brand can be exciting! Whether you’re doing a refresh of an existing business or starting up something brand new, it’s important to keep in mind that you will need a new strategy for your social media, too. Not sure where to start when it comes to promoting your new brand?
I have a few tips for you to keep in mind:
- Be sure to use a clear strategy – ask yourself, “Who is my ideal audience?” and “Where are they hanging out?”. Knowing and understanding who and where your ideal audience is will also bring to light what your audience wants and needs from you.
- Slow and steady wins the race – it’s important not to jump on all platforms and start posting, posting, posting. Take some time to do your research! Which social platform will best support your brand? There’s no need to attack every single platform at once.
- Talk about what you love… YOUR BRAND! – you know it better than anyone else. Be sure to talk about it, teach it, share it, and show your product and services. Showing and sharing your love will allow your audience to fall in love with your brand, too!
If you still need help getting started, or don’t have the time to put into your new brand and strategy, let’s chat! Book a call with me today and we can get your new brand and matching strategy up and running in no time!